CLIENT
‘No matter who you are, or where in the world you are, the chances are that Unilever products are a familiar part of your daily routine.
Every day, around the world, people reach for Unilever products. Their brands are trusted everywhere
and, by listening to the people who buy them, they have grown into one of the world's most successful consumer goods companies. In fact, 150 million times a day, someone somewhere chooses a
Unilever product.'
BRIEF
Working with the internal comms teams, Abbey were commissioned to develop a brochure for a conference of senior management at Unilever to help explain the key stages and processes involved in a major corporate name change - in this instance from Birds Eye Wall's Limited to Unilever. The brochure needed to be visual and easy to follow, to enable it be used as aid when listening to the various speakers at the conference.
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